[COVER] Yoon Eun Hye attends L’Oréal Professionnel Show and speaks up on participating in 'Running Man'


Earlier this week, L’Oréal Professionnel invited their first Asian spokesperson, Yoon Eun Hye, to an appearance at the fashion hair show which took place in conjunction with the Singapore Fashion Week.

At the press conference, the top Hallyu star shared her delight at being Asia’s first brand spokesperson for L’Oréal Professionnel and added that it was an honour to be appointed with this title for her favourite brand.


Clad in a feminine and classy dress to match with her rich hair color, Yoon Eun Hye revealed that she did V-shape hair coloring and layering in order to bring out a natural and sophisticated V-Look style, one of the hottest hairdos that can make one’s face look slimmer.

On her interest in fashion and beauty, Yoon Eun Hye keeps up with the latest trends by frequently looking up on the internet and fashion magazines to see what’s in trend. Besides going to the salons, the fashion guru also emphasizes on the importance of home remedies for hair care.


Adding on to the V-Look style, we also had the opportunity to meet celebrity stylist Cha Hong at the press conference, who shared some tips and tricks on looking fabulous with this in-salon haircut and color service that will be introduced at all L’Oréal Professionnel partner salons starting from June this year.

The highly sought-after hair stylist revealed that the V-Look style is particularly created for Asian consumers, which involves a layering of hair color that frames around the face, making one’s face look more youthful and slimmer.


At the press conference, Yoon Eun Hye also addressed her current works, saying that she recently concluded filming for the movie ‘After Love‘, a Chinese-Korean collaboration film scheduled for release in the later half of this year, which will mark her comeback to the big screen.

Besides hoping to film more movies this year, the actress disclosed that she would also like to participate and meet the audience through beauty-related survival programs or variety shows.


When asked about her possible appearance on SBS popular variety show ‘Running Man‘ as well as whether she would like to be in the same team as Kim Jong Kook, she seemed a little flustered but did not completely avoid the question, responding that “Running Man PDs will definitely set us in the same team no matter what”.

The actress was embroiled in a love line with Kim Jong Kook since the X-Man days in 2005 which became a hot topic that is still often being teased to this day. The Twitter campaign launched by SBS in early February this year to gather 10,000 retweets for Yoon Eun Hye to guest star on ‘Running Man’ has already accrued over 33,000 retweets, making fans eagerly hoping for a possible reunion of this couple.

Finally, the Hallyu star wrapped up the press conference as she talked about the definition of ‘true beauty’, saying that inner beauty is the most important key to being a true beauty, as one’s attractiveness should not be solely characterized by their physical appearance. Definitely some wise words from the beauty icon, we’d say.

Special thanks to L’Oréal Professionnel for inviting us to the press conference and L’Oréal Professionnel Show. More exclusive photos of Yoon Eun Hye can be viewed on our Facebook page HERE!

Article by: Meixian
Photos by: Nicole

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