[NEWS] Top Korean Entertainment & Media Company iHQ launches operations in Singapore

iHQ_sidusHQ Talent RosterLeading Korean entertainment and media giant iHQ has officially launched its Southeast Asian headquarters in Singapore! Headed by managing director Ms Jung So-In, the company will be focusing on marketing its core offerings, which include artist management services, television programs and movies, and music titles, through strategic partnerships with media players within the region.

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Known as Korea’s largest star management agency with 15 years of history, iHQ holds an impressive portfolio of more than 50 entertainment artists including A-listers such as Jang Hyuk and Kim Woo-Bin.

Up-and-coming stars like Kim So Hyun, Kim Yoo Jung, Lee Yu-Bi, Nam Gyu-Ri, and a notable roster of K-Pop talents such as Jay Park, Joon Park (g.o.d), Im Seulong, have been further strengthened through iHQ’s alliance with top record label Cube Entertainment.

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On top of that, iHQ also produces a voluminous archive of hit dramas and television programmes from its production arm. Some notable works include ‘Deep Rooted Tree‘ (2011), ‘The Innocent Man‘ (2012), and more recently, ‘Pinocchio‘ (2014).

With its geographical advantages and a vibrant arts and entertainment culture, Singapore is key to the group’s global expansion plans and will be the perfect hub for iHQ to base regional operations at, right in heart of Southeast Asia where the take up of Korean pop culture is thriving.

The company will be focusing on partnering with broadcast media companies that are based in Southeast Asia to create and deploy new content from Korea. With its recent merger with CU Media in Korea, the company now has access to over six cable channels nationwide, including AXN, Dramax, Comedy TV and Y-Star, enabling their foreign partners to distribute their content to the Korean audience.

iHQ will also be offering entertainment-marketing consultancy for brands of all sizes, specialising in partnerships through provision of entertainment content and celebrity endorsements to create consumer engagement campaigns that aim to increase sales through brand integration, product placement, celebrity endorsements and event activation.

Get your latest Asian Entertainment News & Connect with iHQ @
Website http://www.sidushq.com/
Official Twitter: http://www.twitter.com/ihq_singapore
Official Facebook: https://www.facebook.com/ihqsingapore

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