Jessica Jung to collaborate with ZALORA to launch an Exclusive Bag Collection

Li Meixian

| October 15, 2018

Jessica Jung will be collaborating with ZALORA to produce a limited edition bag collection by her fashion label BLANC & ECLARE. To commemorate her first collaboration with a Southeast Asian-based online fashion retailer, she will be launching the first ever bag collection, Poppy, from BLANC & ECLARE, which will be available exclusively on the online platform.

The Poppy collection takes the design of a leather bucket bag that comes in six colours — three colours representing the beautiful colours of the Poppy flower fields (white, pink and lilac), and three colours as fashion staples (black, brown and nude). The bag will also feature an adjustable strap to give users the option to carry it either as a hand bag or a cross body bag.

It is noted that Jessica Jung has also played a part into the design of the bag, with her design philosophy being ‘timeless yet current‘ and ‘understated yet unique‘. She hopes to create a “desirable bag that will be accessible to everyone”. The exclusive bag collection will be available on all ZALORA websites and app starting from 26 October 2018, 4pm and it retails at S$119. Full collection can be viewed here.

(Source & Photos: ZALORA)


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