As part of Tiger’s Twist to the Night festival, South Korean songstress Lee Hi will be playing live in Singapore.
Tiger will hold the festival at the Pasir Panjang Power Station next Friday (12 May). It’s slated to commence at 7PM, and the set will run until midnight.
For her upcoming visit, other artists will be performing alongside her at the festival instead. They include alternative K-pop group Balming Tiger, female rapper Ramengvrl and local trio brb.
Other than music, here’s what to expect at Tiger’s Twist to the Night Festival
“Tiger is thrilled to give these renowned musicians a platform to connect with and inspire their fans,” said Gerald Yeo, Marketing Director at Asia Pacific Breweries Singapore.
He added: “[The festival] presents a new high-energy occasion that welcomes everyone to celebrate a playful collision of cultures”.
Designed to resemble the distinctive nightscape of Asia, the iconic power station will undergo a massive transformation that night. It will house eye-catching neon light fixtures synonymous with the back alleys of Asian cities.
Another highlight of the festival: it takes a bold twist on flavours to another level. Patrons can experiment and try something new – including a flavour twist gachapon machine that dispenses special drink combos.
Tickets to the festival cost S$20, which includes two complimentary servings of Tiger Soju Infused Lager. They can be purchased here.
Tiger previously launched the Tiger Soju Infused Lager in March this year.
Targeted at Millennial and Gen Z consumers, it is a blend of lager and soju, with a range of natural flavours.
K-pop superstar G-Dragon starred in the brand’s Soju Infused Lager campaign. Back in March, the brand also named the industry heavyweight as their official brand ambassador.
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